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How far should sustainable brands push consumerism? - Kyna Intel, 2022-12-08T12:05:13+07:00

"Jamey Heron-Waterhouse looks at whether increasing the sustainability of the fashion world requires ditching consumerism entirely. Consumerism is the notion ...

How fashion 'turns African rivers to bleach' - Kyna Intel, 2021-08-18T13:56:09+07:00

"Leading fashion brands are helping to drive pollution that has made African rivers as alkaline as bleach, according to a new report from the Water Witness ...

How fashion brands are fighting industry waste - Kyna Intel, 2021-11-12T15:26:56+07:00

"Around 350,000 tonnes of clothes, with an estimated value of £140m, go to landfill every year in the UK. Fashion brands are finding ways of fighting the ...

How fashion brands are navigating World Cup controversies - Kyna Intel, 2022-11-21T09:51:49+07:00

"The tournament is an unparalleled marketing opportunity, but host country Qatar faces allegations it mistreated migrant workers and LGBTQ+ citizens. Brands ...

How fashion brands can make environmental product claims - Kyna Intel, 2022-08-11T09:18:58+07:00

"Product intelligence and compliance platform Compare Ethics, in collaboration with Apparel Insider, hosted a discussion that looked at the greenwashing ...

How fashion brands can protect their IP in the recommerce market - Kyna Intel, 2022-10-27T13:24:13+07:00

"To meet consumer demand, some brands have established their own resale programs. For example, Patagonia, Eileen Fisher, lululemon, and Levi’s allow consumers ...

How fashion brands can win at sustainability: five factors worth considering - Kyna Intel, 2022-05-06T13:26:56+07:00

"Sustainability in the fashion industry is not a passing trend. Millennial and Gen-Z shoppers demand more from the companies they choose to clothe them and ...

How fashion can combat greenwashing in 2023 - Kyna Intel, 2023-01-25T12:14:18+07:00

"As the fashion industry grapples with its impact on the climate, it must also reckon with how it talks about sustainability. Greenwashing — when brands use ...

How fashion can deliver on COP26 ambitions - Kyna Intel, 2021-12-08T17:59:44+07:00

"Amid mounting evidence of fashion’s dramatically negative climate impact, countries, communities and companies are mobilising around protecting the planet. ...

How fashion can outgrow overproduction - Kyna Intel, 2023-02-17T09:36:46+07:00

"In late 2022 and early 2023, The Interline and Printful surveyed the market to measure the scale, impact, and severity of overproduction in fashion. The data ...