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Why luxury brands are embracing the resale revolution - Kyna Intel, 2021-11-11T16:45:30+07:00

"The fashion industry’s move towards a more sustainable position, economic challenges from the pandemic and a new-found positive public sentiment towards ...

Why luxury brands are sitting out the resale market boom - Kyna Intel, 2021-09-03T15:24:30+07:00

"The secondhand market is forecast to double in the next five years to reach $77 billion by 2025, according to resale marketplace ThredUp. [...] But many ...

Why luxury brands must redefine their views on diversity and sustainability in China - Kyna Intel, 2021-12-09T17:32:28+07:00

"Key Takeaways: Health is a huge trend in China that defines many purchase choices, such as replacing mechanical watches with smartwatches and other connected ...

Why luxury needs to think differently about sustainability to reach Gen Z - Kyna Intel, 2021-11-11T16:45:05+07:00

"Key Takeaways: Luxury is not about craftsmanship or quality because those traits are expected in the field and are “priced in.” The most important consumer ...

Why making clothes from plastic bottles is a false solution - Kyna Intel, 2021-10-08T13:26:53+07:00

"We’ve teamed up with our friends at Changing Markets Foundation to unveil the latest greenwashing practices in fashion. The BRAND NEW video lifts the lid on ...

Why making clothes from plastic bottles will not solve fashion's waste crisis - Kyna Intel, 2021-10-08T13:26:53+07:00

"Fashion brands want you to believe using recycled bottles to make clothes is helping to solve the waste crisis – but this is misleading consumers and ...

Why man-made cellulosic fibers could amplify and accelerate sustainability impact - Kyna Intel, 2023-02-16T17:08:10+07:00

"Man-made cellulosic fibers (MMCFs), or wood-based materials like viscose and lyocell, are particularly promising alternatives to synthetics due to their ...

Why many retailers are facing excess inventory this season - Kyna Intel, 2022-06-09T13:36:44+07:00

"When factories closed or operated at limited capacity many retailers upped their inventory buys, to prepare for any material shortages and supply chain ...

Why mending it, not ending it, should become latest fashion trend for consumers - Kyna Intel, 2022-10-05T13:50:33+07:00

"Women, particularly as they grew older, were the most likely to make their own fixes, and though men were the most likely to pay for repairs, uptake for paid ...

Why most eco-lines are just another form of greenwashing - Kyna Intel, 2021-06-25T05:35:06+07:00

"Over the last decade, and increasingly over the last couple of years, there have been a steadily growing number of fast fashion brands that have come out with ...